New Circular Economy Business Model for More Sustainable Urban Construction

Circular window frames by Hemubo

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About the businessmodel

As part of a renovation project in Amsterdam the existing plastic window frames in the rear façade are 100 percent recycled and placed back in the building. The wooden window frames in the facade and the glass are also reused. Glass and frame wood are Hemubo's largest waste flows. That is a shame, because wood stores CO2 and it is easy to process. If the outside is weathered, there is often still usable wood underneath. The most logical solution was to make new window frames. In addition to the frame wood, the glass is also reused. Glass waste is usually remelted, but the blast furnaces emit a lot of CO2. Together with Hermans Glas and the Hogeschool van Amsterdam, Hemubo is testing a new process to increase the insulation value of the glass to HR ++. This means it no longer needs to be melted down.

[170201] wood [170203] plastic
Product Value Chain by step of production
StepProvide quantity and activity
Old windowframes are retreived from the building
Windowframes are seperated at the workingplace
Usable materials are used and part of a newly manufactured product
Windowframes are placed into the existing building
Key Partnerships
Stadgenoot, Wesselink, Lemniskade, Hermans, A van Liempd, Geofluxus
Product/market fit and customer payment willingness shown
Prototype demonstration in operational environment
Translation of the expected functionalities into needed capabilities
Principles Circular Product Design
Design products to last for a long(er) period of time

Immagini

Tuesday 16 February 2021 - Last edit: Thursday 16 June 2022