ClickBrick
About the businessmodel:
Wienerberger ClickBrick is a unique, circular construction system for dry stacking bricks. With ClickBrick you can quickly and easily build remountable facades. This not only ensures an aesthetically pleasing end result, you also build a sustainable and circular facade, cradle-to-cradle certified.
[170504] *soil and stones
Product Value Chain by step of production
| Step | Provide quantity and activity |
|---|---|
| Clay is processed into bricks | |
| Bricks are connected to the aluminium click elements | |
| Clickbrick is stored in a Wienerberger warehouse | |
| ClickBrick is enters the market and will be sold |
Sales and metrics show business model holds and can scale
System proven through successful operation
Market introduction to the expressed need on the market
Market
Clay bricks
Customer bargaining power
Not of influence
Principles Circular Product Design
Design products to last for a long(er) period of time
Distribution - Reverse Logistics
Consumer -> Producer -> ….
Key Resources - Natural Capital (regeneration)
Operating in more efficient buildings
Immagini
Friday 18 December 2020 - Last edit: Thursday 20 January 2022
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